In 2015, Tag Heuer teamed up with two of the most revered technology companies in the world—Intel and Google—to build Tag Heuer Connected, a revolutionary smart watch. Combining a heritage of precision watchmaking with cutting-edge technology in one beautiful package. In just three weeks, our team went from concept to air, creating this shiny piece of film and successfully launching the product for the world to see. The film took two silver Addys for Special Effects and Cinematography.
AVA Digital 2016
Platinum: Video Production, Commercials
Agency: Intel Agency Inside
VP, ECD: Teresa Herd
CD: Me
CD: Caspian Michalowski
EP: Yogiraj Graham
Producer: John Riddle
Director: Nicholas Weigel
Account Service: Stephanie Joukoff/Sarah Kleimeyer
Music: Yessian
Produced at The Mill+